{"id":3269,"date":"2025-10-01T14:48:09","date_gmt":"2025-10-01T14:48:09","guid":{"rendered":"https:\/\/www.wilberts.com\/u-pull-it\/?p=3269"},"modified":"2025-10-01T15:04:01","modified_gmt":"2025-10-01T15:04:01","slug":"wilberts-u-pull-it-team-to-share-social-media-success-at-ara-national-conference","status":"publish","type":"post","link":"https:\/\/www.wilberts.com\/u-pull-it\/news\/wilberts-u-pull-it-team-to-share-social-media-success-at-ara-national-conference\/","title":{"rendered":"Wilbert\u2019s U-Pull It Team to Share Social Media Success at ARA National Conference"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3269\" class=\"elementor elementor-3269\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-02b7a05 e-flex e-con-boxed e-con e-parent\" data-id=\"02b7a05\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f1fef8 elementor-widget elementor-widget-text-editor\" data-id=\"9f1fef8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Rochester, NY<\/strong>\u00a0\u2013 The team at\u00a0<strong>Wilbert\u2019s U-Pull It<\/strong>, led by General Manager Tyler Petrie, will be representing the company\u2019s innovative approach to customer engagement at this year\u2019s Automotive Recyclers Association (ARA) National Conference.<\/p><p>Wilbert\u2019s, a family-owned auto recycling company, has built a reputation not only for strong operations but also for its\u00a0<strong>collaborative and forward-thinking culture<\/strong>. Together, the Wilbert\u2019s team has embraced social media as a way to connect with customers, educate the community, and highlight the value of modern auto recycling.<\/p><p>Central to this success is the\u00a0<strong>creative work of the company\u2019s in-house graphics designer<\/strong>, who manages all of Wilbert\u2019s social media accounts. By bringing the team\u2019s ideas, stories, and operations to life visually, the designer ensures that content reaches viewers in a way that is both eye-catching and informative. This behind-the-scenes role has been critical in helping Wilbert\u2019s grow its online following and strengthen its connection to customers.<\/p><p>Through consistent efforts on\u00a0<strong>Facebook, Instagram, and\u00a0<span class=\"gmail_default\">Snapchat,<\/span><\/strong>\u00a0the combined work of the Wilbert\u2019s staff\u2014from yard and processing teams to sales and design\u2014has turned everyday operations into engaging digital stories that highlight the people, parts, and purpose behind auto recycling.<\/p><p>At the conference, Tyler will present on behalf of the team in a session titled\u00a0<em>\u201cEngines, Engagement, and Eyeballs: Social Media for Auto Recycling.\u201d<\/em>\u00a0The session will share\u00a0<strong>hands-on tips and real-world strategies<\/strong>\u00a0that have helped Wilbert\u2019s succeed in the digital space, including:<\/p><ul><li>How teamwork and creativity drive authentic, engaging social media content<\/li><li>Ways to reach and educate new customers through everyday operations<\/li><li>Turning online engagement into stronger customer relationships and business growth<\/li><\/ul><p>\u201cThis success isn\u2019t about one person\u2014it\u2019s about our entire team working together to tell the story of Wilbert\u2019s and auto recycling,\u201d says Tyler. \u201cFrom the yard staff who share their expertise, to the processors and sales team who help capture real moments, to our graphics designer who makes sure that content shines on every platform\u2014it\u2019s truly a group effort.\u201d<\/p><p>The session will highlight how\u00a0<strong>collaboration, creativity, and consistency<\/strong>\u00a0can help any recycler strengthen their brand and connect with their community in meaningful ways.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Rochester, NY\u00a0\u2013 The team at\u00a0Wilbert\u2019s U-Pull It, led by General Manager Tyler Petrie, will be representing the company\u2019s innovative approach to customer engagement at this year\u2019s Automotive Recyclers Association (ARA) National Conference. Wilbert\u2019s, a family-owned auto recycling company, has built a reputation not only for strong operations but also for&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3275,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3269","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/posts\/3269","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/comments?post=3269"}],"version-history":[{"count":4,"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/posts\/3269\/revisions"}],"predecessor-version":[{"id":3274,"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/posts\/3269\/revisions\/3274"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/media\/3275"}],"wp:attachment":[{"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/media?parent=3269"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/categories?post=3269"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wilberts.com\/u-pull-it\/wp-json\/wp\/v2\/tags?post=3269"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}